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Tuesday, October 2, 2018

Why Financing Giveaways Provide The Perfect Returns On Investment

Giveaways have been with us for a long time, as long as people started hearing the word "free" attached to any product.

It's a scintillating way to keep customers hooked on your product and to create the type of buzz needed for a new product in the case.

From a business perspective, it could be one of the easier ways to promote your brand and draw traffic to your site on a low budget and still get a high return on investment.

Giveaways have to deal with opening a competition for people to subscribe to while increasing their chances to win a coveted prize. The more they share your post or link on social media to drum up new participants for your giveaway, the more likely they stand a chance of winning.

The measurement of what would seem like a success for any business running a giveaway program can be:

Growth in social media followings

Giveaways work best when they are targeted to a specific niche. People interested in what your company is giving out should be the people checking out your social media pages. You can then benefit from the social sharing of the participants, so more people know what your company has to offer.

As participants continue sharing your offer on social platforms, the buzz around your giveaway will grow into more social followings around Twitter, Facebook, Instagram, and many more.

Social media has a multiplier effect when people begin to share your content.
More email subscribers

Most giveaways always come with a catch. An example "you can win an iPhone Xs if you share our giveaway and provide us with your email address."

A strategy like this will leave your business with hundreds of emails you can start pitching your product to in other to hook them.

Email marketing is one of the most effective ways of selling products because almost everybody checks their emails at least three times a day. Finding those in your required niche from your giveaway is an added bonus. Click here to get an immediate loan for your business to help make your business successful.

Draw traffic to your landing page or website

Most companies use the power of viral giveaways to have participants explore other options in their business. One such option is your company having a landing page that exposes the offerings of your company to those who subscribed to receive emails or visited your website to increase their chance of winning the giveaway.

Leverage on the curiosity of these customers and draft sales copy that will make them buy anything you have offered.

Businesses are always looking forward to ranking higher on various search engines, and giveaways can help companies achieve that.

Instead of spending so much money on SEO both online and offline optimization of your pages, you can partner with other sites and companies to promote your giveaway. The backlink your sites can build together will make web crawlers rank you higher.

There are various ways giveaways can benefit your business with its low budget, soft learning curve, and a short time to set up.

Author bio:

Darshan Shah is a young serial entrepreneur, digital marketer, and blogger. He's the founder of and providing digital marketing services like SEO, guest blogging, and many more. He's enthusiastic about creating blogs and writes creative content for the readers. He loves to help people to grow their business worldwide through his digital marketing knowledge.

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