If Only for a Second

I couldn't resist sharing this. I'm sure many of you have already seen the video (linked below) which has close to a million views. If not, here's your chance.

The "if only for a second" project is a collaboration of the Mimi Foundation with Leo Burnett France to help cancer patients forget about their cancer, if only for a second. Instead of a standard makeover, 20 patients got unique experiences, where the reveal was captured on film.

If interested in supporting the organization and purchasing the photo book entitled «if only for a second», contact:

seconde@mimi-foundation.org